Data Dictionary

Overall Vendor Lead Time (Days)

Time (in days) from when the vendor receives a purchase order from Amazon, to when inventory is received in a fulfillment center.

Inventory

Vendor Central

P70 Forecast

Amazon estimates that there is a 70% probability that weekly customer demand [1 - 48] weeks in the future will be at or below this value.

Forecasting

Vendor Central

P80 Forecast

Amazon estimates that there is a 80% probability that weekly customer demand [1 - 48] weeks in the future will be at or below this value.

Forecasting

Vendor Central

P90 Forecast

Amazon estimates that there is a 90% probability that weekly customer demand [1 - 48] weeks in the future will be at or below this value.

Forecasting

Vendor Central

Parent Ad ID

The Amazon ID of the objects parent to associate a child table to its parent.

Advertising

Advertising

Parent Ad OID

The Merchant Assistant ID of the objects' parent to associate a child table to its parent. On a table of campaign names, this column will show the ID of the portfolio the campaign belongs. The parent OID is a string type; use the parent UID to use the integer type.

Advertising

Advertising

Parent Ad Type

The ad type of the parent of the current row. For an SP AdGroup, this column will display SPCampaign.

Advertising

Advertising

Parent Ad UID

The object integer value to uniquely identify the parent of an advertising object in Merchant Assistant.

Advertising

Advertising

Placement

Where the ad was placed on the page.

Advertising

Advertising

Policy

The policy of the portfolio, either for a range of dates or monthly recurring.

Advertising

Advertising

Portfolio

The name of the portfolio that the advertising object belongs to

Advertising

Advertising

Premium Bid Adjustment

Either True or False if it is enabled. If enabled, Amazon will increase the default bid for your ads that are eligible to appear in this placement.

Advertising

Advertising