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Data Dictionary

Column Name

Definition

Data Source

Report Source

ASIN Limit	Your inventory limit for ASINs where Amazon applies an inventory capacity limit	Inventory Health	Seller Central
Ad Group	The name of the Ad Group for the advertising object.	Advertising	Advertising
Ad Leaf	The name of the avertising object at the leaf level. Used for Advertising object names that do not have children, such as Product Ads (ASINs), Keywords, or Targeting Clauses.	Advertising	Advertising
Ad Type	Advertising object type: SBCampaign, SPKeyword, etc.	Advertising	Advertising
Aged 90+ Days Sellable Inventory	Number of units that is at least 90 days old and in sellable condition on the last day of the selected time frame.	Inventory	Vendor Central
Aged 90+ Days Sellable Units	Cost of inventory that is at least 90 days old and in sellable condition on the last day of the selected time frame.	Inventory	Vendor Central
Amount Spent	Total spent on the promotion so far	Promotions	Vendor Central
Bid	Displays the bid amount on the object during the time period	Advertising	Advertising
Budget	The amount of budget for the campaign during the time period	Advertising	Advertising
Budget Type	String value of the type of budget for campaigns	Advertising	Advertising
Buy Box	This is the percentage of page views where the buy box appeared on the page for customers to add your product to their cart	Sales and Traffic	Seller Central
Buy Box Page Views	Number of page views where the ASIN/SKU won the buy box	Sales and Traffic	Seller Central

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